De flesta är bekanta med IKEA och dess produkter, men studiebesöket som arrangerades av Handelskammarens delegation i Andalusien gav deltagarna en inblick i det framgångsrika bolagets företagsidé och personalpolitik också. I gemytlig miljö i en visningslägenhet i utställningsavdelningen, berättade varuhusets direktör John Ellis och Carolina García, City Store Manager, med både bilder och filmer om IKEA Málagas utveckling.
I varuhuset arbetar personal från ett 30-tal olika länder och upp till en tredjedel av omsättningen härstammar från utländska kunder. Det gör att IKEA Málaga måste anpassa sitt utbud till den unika marknad som finns på Costa del Sol.
Deltagarna bjöds på kaffe och bakverk och sedan blev det även en rundvisning i butiken, där John Ellis stolt visade upp nya kollektioner och deras originella terrasslösningar. Det var ett mycket uppskattat besök och alla deltagare kunde dessutom gå hem med en fin present under armen.
Se även en video från besöket: http://www.youtube.com
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| Företagsnytt |
Svensk-Spanska Handelskammaren fick en intressant inblick i IKEA Málaga vid ett studiebesök 14 mars. Foto: Richard Björkman
Dela:
IKEA Málaga ställer ut och ställer upp
Publicerad 2012-03-15 07:52FöRETAGSNYTT Svenska-Spanska Handelskammaren bjöds 14 mars på ett studiebesök bakom kulisserna på IKEA Málaga.
|
Mats Björkman Sydkusten |
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